IDC Upgrades Brazil’s Transamerica Radio Network with STAR Pro Audio™ Solution

IDC-logoOttawa, ON– As sports enthusiasts across the world continue their countdown towards the 2014 FIFATM World Cup and the 2016 Summer Olympics in Brazil, International Datacasting Corporation (TSX: IDC) has completed the delivery of a critical technical upgrade to Transamerica Radio in Brazil. The privately owned Transamerica Radio has purchased IDC’s STAR Pro Audio™ Solution, which will lower its operational costs by using up to 70% less bandwidth compared to other solutions. IDC’s STAR Pro Audio Solution is designed for professional distribution of audio programming over satellite and IP networks.

Headquartered in São Paulo, Transamerica Radio offers nationwide coverage to many of Brazil’s residents and also to many Brazilians located overseas. The listeners enjoy a variety of music and talk radio programming, and the transmission of the most important domestic and international soccer championships.  This efficient and reliable technology will ensure that Transamerica’s audience will not miss hearing one single action-packed moment in the months and years to come.

“IDC has proven to be an excellent technology partner for our company,” says Luiz Guilherme Albuquerque, Superintendent Director of Transamerica Radio. “This high quality equipment translates to outstanding value for us by helping us improve our operation and reduce our costs going forward.”

Boreal Communications assisted with the complete system definition and overall hub upgrade and installation, comprising of new antennas, power-up converters and IDC headend equipment.  The new headend includes IDC’s Audio Encoders, Net Manager, and FlexKey Encryptors. In addition, the system includes new STAR Pro Audio Receivers to upgrade Transamerica’s transmission sites across Brazil. Once installed, Transamerica Radio will have implemented a state of the art, highly dependable distribution network for all of its professional audio applications.

“Forward-thinking platforms like the STAR solution demonstrate IDC’s long-standing commitment to our customers across Latin America and the world,” said Doug Lowther, President and CEO of IDC.

About International Datacasting Corporation:

International Datacasting Corporation (TSX: IDC) is a global leader in digital content distribution for the world’s premiere broadcasters in radio, television, data and digital cinema. IDC offers a broad portfolio of advanced solutions including the STAR Pro AudioTM Solution, LASERTM Targeted Ad Insertion Platform, and the Digital TattooTM DTH Over IP Gateway. The company’s products and solutions are in demand for radio and television networks, targeted ad insertion, digital cinema, 3D live events, satellite newsgathering, sports contribution, VOD, and IPTV. IDC is headquartered in Ottawa, Canada, with regional offices in Arnhem, the Netherlands and in San Diego, California. The company has installations in over 100 countries and an international network of value-added partners and resellers. For more information visit: www.datacast.com.

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